How Has The F & B Sector Evolved During The Pandemic?

In Singapore, she has a wide variety of Food and Beverage establishments. This is due to its diverse cultural mix of people living in Singapore belonging to different parts of the globe.

The F & B industry has gone through many changes since Singapore implemented the circuit breaker on the 7th of April 2020. The coronavirus outbreak has affected almost every sector, and the F & B sector, in particular, had to cope with the closure of stores and the no dine-in rule implemented by the government. In addition to this, the fact that Singapore has the highest COVID-19 cases in Southeast Asia currently makes it a lot more technical for food labels to maintain their sales.

Most of the significant brand names in the food industry have had their restaurants and cafes already registered on an online platform. One great example of a brand is Wafuken an F&B restaurant in Singapore. Wafuken provides some of the silkiest salmon fillets, juiciest chicken breasts, and the most tantalizing steaks you can find anywhere. Wafuken is conveniently located in the heart of Singapore’s Central Business District (CBD) and currently offering free delivery for orders above $35. You can easily order online here.

Contrary to this, those food labels that did not have online access to their customers are also rapidly developing websites and using social media platforms to get closer to the people. Many food business owners were also able to get by during this pandemic, primarily due to the three major food delivery applications like Foodpanda, Deliveroo, and GrabFood. These applications had provided a platform that enabled the connection between the food business owners and the customers during this lockdown period, getting food orders delivered across Singapore to their customers.

In a recent interview with the Sunday Times, the various Food Delivery services mentioned that ever since the lockdown has started, twenty percent has increased in their orders and deliveries. The application managers of Deliveroo reported that since late January, 600 new food labels had joined them. Similarly, GrabFood has also reported patterns of hundreds of restaurants participating in their online platform in the last few months.

For hawkers, a section of them mentioned their concerns about not signing up to such online platforms, as up to 40 percent commission is charged per order. The high commission rate is a problem for the owners of food businesses as they are already facing a crisis due to a massive drop in food orders because of the circuit breaker implementation in Singapore.

In Singapore, the 2nd of June 2020 is the day where the country exits the circuit breaker, yet the challenges seemed to remain for most business owners. Evergreen Group Business Development Director, Mr Desmond Sim, also the co-founder of Wafuken shared his views that as Singapore progressively re-opens in the upcoming 3 phases, businesses will have to adapt and adopt new ways to get through this ongoing pandemic until a vaccine is developed.

Leave a Comment

Your email address will not be published. Required fields are marked *